Privacy notice

This notice explains how information submitted through the RouteBell marketing website is used. It applies to marketing enquiries and product-demo activity on this website.

Information we collect

When you request RouteBell, we may collect the school name, city, your name, mobile number, optional email address, your relationship to the school, and marketing attribution information such as campaign parameters. We may also record anonymous or pseudonymous product-demo events so we can understand which demonstrations are useful.

How we use it

We use this information to respond to enquiries, arrange demonstrations, manage follow-ups, understand demand for RouteBell, and improve the marketing and demonstration experience. We do not ask for a child's name, live location, route, or other student transport data through this marketing enquiry form.

Who can access it

Marketing enquiry data is restricted to authorised RouteBell administrators and the service providers used to operate this website and its data infrastructure, subject to appropriate access controls.

Retention and your choices

We retain enquiry information only for as long as it is reasonably needed for the purposes above, legal obligations, and legitimate business records. You may ask the RouteBell team to correct or delete marketing-enquiry information where applicable.

Production RouteBell service

This marketing-site notice does not replace any privacy notice or agreement that may apply to a production RouteBell deployment operated for a school, transport provider, parent, or driver.

Last updated: 4 September 2026. This notice should be reviewed for your final operating entity, contact details, retention periods, and applicable legal requirements before public launch.